A fuss free eCommerce site for Forestrall timber merchants
arrow_upward Clarity
Clear navigation makes products easy to find
arrow_upward Sales
With users able to order online, sales increased
The Brief
Forestrall, a timber merchant based in Kent, came to us with an outdated and cluttered website that was not serving their needs. It was difficult to navigate, lacked eCommerce capabilities, and was hard to update. They needed a cost effective solution to transform their online presence into a fully functional eCommerce platform where customers could easily browse products and place orders.
The goal was simple: create a streamlined, user friendly website that made it easier for customers to find and purchase timber products while keeping the project within a tight budget.
The Process
We focused on efficiency, cutting through the complexity of their old website to build something clean, intuitive, and mobile friendly. Using a flexible and cost effective eCommerce platform and integrating Shopify and Snipcart, we structured the site around Forestrall’s key products and customer needs. Navigation was simplified, product categories were made clearer, and a straightforward purchasing process was introduced.
We also worked closely with the Forestrall team to ensure they had full control over their website, making it easy for them to update content, add new products, and manage orders without ongoing technical support.
The Outcome
The new website is modern, fast, and designed to convert visitors into customers. With a clear layout, improved product filtering, and a seamless checkout process, it is now much easier for customers to find and order what they need. Since launch, Forestrall has seen an increase in online orders and enquiries, streamlining their sales process and expanding their customer base.
Ongoing Support
Although the site was built for the Forestrall team to manage independently, we continue to provide hosting, and minor updates to ensure everything runs smoothly. We also monitor website performance and assist with optimisations to keep their online store competitive in search rankings.
Forestrall’s website transformation proves that even with a limited budget, a well-planned redesign can have a huge impact, making it easier for businesses to sell online and for customers to shop with confidence.
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If you have a specific project in mind, or you’re not sure what you need, please get in touch - we’d be happy to chat, even if it’s just for friendly advice!